The below post is written by a customer service leader, on the blog of a company that sells helpdesk software. I, as a customer service professional, am amplifying it here. But it is really a nice post I read lately on the importance of customer service for any business.

Check it out: Why Great Customer Service Isn’t Just Important, It’s a Necessity.

I personally prefer to work with businesses with a friendly and helpful customer support. And I bet many others do. Yet, even in 2024, I still see many mainstream businesses that have robotic support teams.

What a great opportunity for businesses that take the alternate path! I know some of them and happily spend big bucks with them.

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